Ronnie Gross

RG Design Digital and Print Design

Senior Graphic Designer  | 2005 - present

Sunnyvale, CA

 

Transform concepts into designs to create marketing products and advertising materials for small businesses in SF Bay Area.  Services include but not limited to: trade-show booths and print materials, banners, web-campaigns, presentations, magazine ads, brochures and flyers. Ensures brand integrity and guarantees client satisfaction.

 

• Works one-on-one with clients to deliver unique branding and marketing needs on time and on budget

• Delivered multiple projects on logo design, visual identity definition and website design.

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Santa Clara Family Health Plan Healthcare Insurance

Graphic Designer  | 2022 - Present

Remote

 

Managed graphic design from inception to fulfillment, and implemented the company’s brand in print and digital communications (five languages) in support of departmental and organizational objectives and regulatory requirements, while working with both internal and external stakeholders.

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• Developed new materials (hard copy or electronic) and updated existing materials as needed to support programs, projects, and events.

• Maintained the organization’s brand integrity in all materials

• Developed, maintained, and used policies and procedures, operating instructions, and tools needed to support marketing and communications activities.

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NayaTech Database, Big Data and Cloud consulting

Senior Graphic Designer  | 2017 - 2019

San Jose, CA

 

• Formed, and fulfilled inspired design for trade-show booths including promotional giveaways.

• Established fresh compelling concept for marketing assets and web materials to meet and leverage company’s strategies through visual interest.

 

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Footwear Etc. Quality Shoe Store

Senior Graphic Designer  | 2010 - 2012

Sunnyvale, CA

 

Planned, designed, and executed marketing projects for 9 store chain. Designed materials for catalogs, sales campaigns, print and web ads, electronic offers (eBlasts) and more.  Incorporated national brands into promotional materials for New Balance, Clarks, and UGGs. Collaborated    with marketing director and executive management.

 

• Created Fall-Winter 2012 catalog with flawless finish on time that resulted in 35% sales growth under demanding requirements: design brand new concept that incorporated stories and tight deadline with little product images.

• Increased customer traffic and sales through strategic placement of super-sized posters outside of the stores and Managed and created stores’ internal promotional materials advertising new arrivals, sales,       & campaigns.

• Participated and offered design solutions and visuals in concept design meetings for large complex projects with COO, Marketing and Operations teams.

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Aloney Universe Ltd., Design & Printing Company

Senior Graphic Designer  | 2006 - 2008

Graphic Designer  | 2003 - 2006

Haifa, Israel

 

Conceptually developed, designed, and executed marketing initiatives for European and U.S. markets in plethora of industries including retail, technology, health and wellness and more.

 

• Grew graphic design responsibility consistently based on successful implementation of design, partnering well and developing effective relationships with clients resulting in high client satisfaction.

• Worked with customers one-on-one to uncover marketing needs through analytical assessment.

• Deep knowledge of print production through experience across multiple forms of printed marketing collateral - from catalogs to direct mail.

• Managed print creative development process from inception to completion, ensuring highest print quality achieved through excellence in file preparation, pre-production, and printing quality control.

• Expertise with CMYK (4-color), Pantone® spot colors and digital print and leveraged techniques for printing mass-market items including brochures, flyers, business cards, posters, and more.

• Led design and provided guidance to design team, credited with 25% increase in sales through collaboration on concept ideas delivering product regularly meeting tight deadlines